Kia Motors Moves into the Fast Lane for Grand Prix Weekend
Lally and Nic Jönsson drove the No. 10 car to a second place finish in Race 1 at Daytona (photo courtesy: Kia Motors)
Just five weeks after capturing its first podium finish at Daytona, Kia Motors will have an expanded presence both on and off the track at Homestead-Miami Speedway as the title sponsor of the GRAND-AM Continental Tire Sports Car Challenge race on March 5 with a green flag set for 4:15 p.m. In addition to the 2.5-hour race being named the “Kia 200,” the company’s first-ever turbocharged vehicle – the all-new 2011 Optima Turbo – will serve as the official pace car for both the Rolex Sports Car Series “Grand Prix of Miami” and CTSCC races March 5.
“Six hours of action featuring the best road racing circuit in America presents a terrific vehicle for brands seeking to elevate to a higher profile,” said track president Matthew Becherer. “It’s an honor for us to welcome Kia Motors as a partner at the Speedway and to serve as a platform to promote Kia’s second-year motorsports program.”
In between the action on the track, fans also will have an opportunity to experience the state-of-the-art technology, impressive power and head-turning styling of several of Kia’s new and recently introduced vehicles at multiple vehicle display locations at Homestead.
“Partnering with Homestead-Miami Speedway to create on and off track activations is an important next step in the development of Kia’s U.S. racing program as we continue to grow our presence in the world of auto racing,” said Michael Sprague, vice president, marketing and communications, Kia Motors America. “We are looking forward to an exciting weekend of racing and the opportunity to showcase the stylish and performance-oriented Optima Turbo to passionate followers of GRAND-AM racing.”
Kia Motors and racing partner Kinetic Motorsports campaign the No. 10 and No. 12 Infinity Audio Kia Forte Koups in the Street Tuner (ST) class of the CTSCC. Michael Galati will make his Kia racing debut at Homestead-Miami Speedway following Andy Lally’s departure for the NASCAR Sprint Cup Series. Lally and Nic Jönsson drove the No. 10 car to a second place finish in Race 1 at Daytona following Kia’s “development year” in 2010. The No.12 Forte Koup is piloted by former ST class champions Adam Burrows and Trevor Hopwood.
Homestead-Miami Speedway continues its rich history of sports car racing with the Grand Prix of Miami on March 5. The GRAND-AM Rolex Racing Sports Car Series returns to South Florida’s 2.3-mile road course to feature the Daytona Prototypes and Grand Touring classes in Race 2 of the 2011 GRAND-AM campaign. Adult tickets start at $25, kids 12 & under are FREE, and all tickets include paddock access and FREE parking. Fans are welcome to bring in their own food and drink in a 14x14x14 cooler, with unlimited re-entry to the Speedway to allow for restock-ing from tailgates. More info is available via (866) 409-RACE or HomesteadMiamiSpeedway.com.